Planning and prep-work are the keys to a successful trade show event, this much is true, and it’s never too early to begin planning for the upcoming events you plan to attend, either.


When budgets are tight and tradeshows are plentiful, it’s important you’re getting the most out of each. Tradeshowguy.com broke down the 21 most important ways you can maximize your trade show ROI in this detailed infographic, below. Check it out.


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I suggest reading the article in full, here, but I’d like to just to highlight some key points I found exceptionally intriguing.

7 Ways to Maximize Your Events

  • Press release
  • Your website
  • Blog posts
  • Use video
  • Meet with customers
  • Toss the paper
  • Email

These are all great points that should be utilized for all tradeshow events, especially when budgets are tight and tradeshows are plentiful. Every little bit helps, right?


~Tony Johnson